Jaguar, A Story of Inspiration

East London’s very own content agency Just So have delved into the archives at Jaguar to produce this wonderful little film about the inspiration behind a car that they’ve produced in aid of 75 years of trading at Jaguar. As you would expect, the piece is packed full of some delightful vintage imagery along with an insightful look into the design process as they create the Jaguar C-X75 concept car.

Personally I’ve always tended to lean towards admiring older cars, because I don’t think you can match the simplicity of design when compared to what is produced today, so for me this was a real treat. Although this is a little off topic in some respects to what we traditionally bring you here on the site, I felt the design and craftsmanship elements tied in well. If you enjoy this piece I’d recommend heading over to Just So’s portfolio, they host quite a diverse array of short film.

www.justsolondon.com