New Product Feature on the Frank Leder Spring/Summer 2012 Collection
Today we release the third of our product features for Spring/Summer 2012, this time highlighting German designer Frank Leder and his beautiful selection of garments. Frank was one of the toughest to pick from when we were routing through collections for our shop this first season, he just had too many pieces that were on our design level. We thought this product feature that’s been released today would set off his collection nicely and would showcase some details out and about, also giving you an idea of their form on the body which is ever so important to see in the online environment.
Overall we hope we’ve given a good representation of his label through our shop and the feature. Not only did we take the photographs on our 35mm camera we also put together a short Q&A with the designer himself to ask a few questions about the clothing and his direct inspirations behind the garments. Personally, I love that we have contact with these designers and their work, we’re really glad that they’re all willing to support us and give us the time of day to quiz them on their much loved products.