Mission Bicycle Visuals By Karen Abad

California creative Karen Abad hooked up with San Francisco bicycle company Mission Bicycle to create this short running visual piece for them, promoting the several ways you can order your very own Mission Bicycle. This is a pretty lighthearted personal clip that gives really gives us an insight into the process that Mission undertake, and the friendly approach they take to business.

I love the idea of promoting a greener world so for me supporting this project and the work done over at Mission Bicycles is an obvious choice, I think in society we too often look to the easier or lazier option for use transportation. I know i’d rather be speeding through the streets on one of these masterpieces than crammed up in traffic or stuck inside a tube.