Lately I’ve been an early bird, waking up at the silly hours of the morning seems like the only way for me to get work done efficiently and in a timely manner. It also extends my day and I’d have it no other way, sometimes I like to call it “the calm before the storm”. So in the early hours of this morning I luckily stumbled across the new Labour and Wait website which really grabbed my attention, they’ve just overhauled their whole online shop and what a great website it is! No one quite does it like Labour and Wait.
I wouldn’t say it’s groundbreaking in terms of content, for example I think they could do more with the company blog as I would be really intrigued to read their thoughts, but the web shop really serves its purpose well and holds its own in my opinion. Quite simplistic which runs across with the products that they sell, sourcing items with a simple, honest approach to design (a perfect fit for what we talk about here).
If you don’t know the actual history behind the store it’s quite an interesting one at that, the original concept grew out of the owners Rachel Wythe-Moran and Simon Watkins frustration at being menswear designers. They were fed up with redesigning products and ranges every season, rather they wanted to see classic, functional, well designed, timeless products which would always be available at any time of the year. Interesting fact, the name comes from last line of Henry Wadsworth Longfellow’s poem ‘A Psalm of Life’, “Learn to labour and to wait”.
Obviously it’s nice to experience the objects and items for yourself and feel them in your hands so you can visit Labour and Wait and see their products at either their Redchurch Street store in London, a concession on the fourth floor of Dover Street Market, they even have a few concessions now in Kobe, Osaka and Tokyo. Also, they now ship worldwide through their web shop, click the link below to have a browse. I’ve selected some of my favourite products which in my eyes mix functionality with simplicity, perfect tools that serve their purpose well, they’re also very pleasing on the eye.